CPG / FOOD & BEVERAGE / E-COMMERCE

Humble Crumble

Bringing warmth and nostalgia to the modern table, Humble Crumble needed a brand identity as rich and comforting as its signature dessert. We refreshed the logo to honor its humble roots and nostalgic charm while embracing modern virality, creating a mark that feels both timeless and fresh.

To support the brand’s growth, we developed a custom e-commerce website, designed packaging that blends tradition with contemporary appeal, and created merchandise and brand collateral that extend Humble Crumble’s story beyond the product itself. With a thoughtfully refined identity and seamless digital experience, Humble Crumble is ready to share its feel-good flavors with the world.

BRAND IDENTITY & DEVELOPMENT
WEBSITE DESIGN & DEVELOPMENT
PACKAGING DESIGN & PRODUCTION
MERCHANDISE & BRAND COLLATEROL